Best advertisement ad made!

The Persuasive Reading Analysis: Best Advertisement Ad Ever

Take another look at the persuasive piece of reading/ writing.

What strategies does the author use to try to persuade you?

Below are strategies writers often use for this form of writing.  Read through each

strategy and decide whether the author used that strategy by writing yes or no in the second column. If you write yes, then explain how the author used that strategy.

(LI) Write a critique on advertisement that includes ethos,pathos and logos.

Persuasive strategy	Yes / No	How the author used it?
Claim – States the main   point or stance	Yes	The purpose behind this advertisement , I believe is to make people think about what they can do to help others in need. And what little things they do can go a long way if they helped people living on the streets. From the actions of the man he is showing what people can do to help other even if it just a little thing it or they can go a long way to what they want to do in the future.
Big Names –  Mentions experts and important people to support the argument
Ethos – Tries to build trust and credibility	Yes	Six actors, including a dog, a child and four adults support the message in this advertisement. As you see in the advertisement every single day the man wakes up and visits the people by helping them giving them food and money. The actor (the man) see’s a little girl and her mother begging on the road for money to pay for her to go to school. The thoughtful man give all the money he's got in his wallet just to help this mother give her children's education. He leaves food for an elderly woman but she doesn’t know that this man is giving her food to eat.
Pathos – Appeals to the audience’s emotions	Yes	This thoughtful man appeals to the audience emotions because we can see that living on the street starving without food is reality to some people around the world. This advertisement is emotional because of how people react to what this man was doing to help other, when you watch it you will see people nodding their head in disappointment  saying in their head why he was doing that - giving money to the poor feeding the starving dog.
Logos – Uses logic, numbers, or  facts to support the argument	Yes	While you watch the ad you will see on how the man is talking about if you help other you can make a difference to them and even if it is just giving a dead plant some water. Or feed a dog that maybe didn't eat for days till he saw the man or even if is just giving banana’s to you neighbour.
Kairos – Builds a sense of urgency  for the cause	Yes	The writers that giving back to the poor is and can do something to change a life or to make them happy.
Research – Uses studies and   information to make the   argument seem more convincing;  this can be in the form of words, graphs, tables, or illustrations.	Yes	As seen in the advertisement how the mother and her daughter is is asking for money this really does happen to people in parts of the world and sometimes we just don’t know about.